Tell the rep what to do next — at the stage they're in.
One playbook per competitor, with plays for every sales stage — landmines, objections, proof points, and must-dos — drafted by AI from your battlecards, talk tracks, references, and win-loss. See which plays actually win, and certify reps on them.
Ask how they’ll scan on-prem file shares — Nimbus covers cloud only.
Inside Compete Playbooks
A play for every stage
Five stages — Discover, Qualify, Evaluate, Propose, Close — that you map your own CRM stage names onto. Each stage carries landmines to set, objections with talk tracks, proof points, and must-dos.
Drafted from what you already have
AI drafts each stage from published battlecards, shared talk tracks, approved references, and win/loss findings. You edit, publish, and compare versions.
Plays in Slack, at the moment
Optionally, a play reaches the rep when a deal changes stage or a competitor is added — with buttons to open the full play, mark it done, or ask CI. Off until you turn it on.
Which plays win
Win rate with and without each play, with self-reported use and asset opens shown separately. Lift appears only once there are ten deals on each side, so it never overstates.
Certify reps on the playbook
The Simulator generates scenarios straight from each stage's plays and objections and bundles them into a certification. A new version doesn't reassign anyone until you choose to.
One per competitor, kept honest
Versioned and compared, with proof uses tracked against reference limits — so a play never leans on proof that's been used up.
How the AI carries the load
The AI drafts the play and scores the practice. The data says which plays win.
Drafts
Stage-by-stage plays from your own intel.
Measures
Win rate with and without each play.
Trains
Scenarios generated from the playbook for rep certification.
why it's different
A battlecard says what a competitor is. A playbook says what to do about it, stage by stage — and PrismCI shows which plays correlate with winning. Crayon and Klue can tell you a card was opened; they can't tell you the play worked.
How teams put it to work
Real ways sellers and the teams around them get value from it, day to day.
Gets the right play in Slack when a deal hits Evaluate against a named competitor.
Sees which plays reps actually run and which ones correlate with wins.
Certifies reps on the current playbook and assigns recertification when it changes.
Turns the battlecard and talk track into a stage-by-stage motion.
Publishes versioned plays and compares what changed between them.
Explore the rest of PrismCI
Intelligence Feed
Page changes, news, pricing, social, jobs, reviews, filings, and buyer intent — all in a single relevance-ranked stream, de-noised so the moves that matter rise to the top. And instead of waiting for you to check it, the feed pushes intel where it needs to go.
learn more →Account Intelligence
Every account gets its own competitive view — who's in play, how they're moving, which battlecard and talk track to reach for, and a competitive-risk score you can act on. The intel finally reaches the people who own the relationship.
learn more →Competitive Graph
Your competitors, their moves, and the deals in play — laid out as an interactive graph you can actually read. Follow the line from a competitor to what they just did, zoom from the whole market to a single account, and spot the pattern before it costs you a deal.
learn more →Put PrismCI to work on your competitive landscape.
Book a walkthrough and we'll show you the AI automation, the flexibility, and the self-hosted deployment — on a competitor set that matters to you.